CHRISTMAS DYNAMICS PROJECTION IN MOSCOW – LUXURY MALL TSUM
TSUM is the most important shopping center of luxury in Russia. It is located just few steps away from Moscow’s Red Square, in front of the Bolshoi Theatre. On the occasion of Christmas Holiday Proietta has been commissioned to create a light scenography.
In close collaboration with the Management of Tsum, some graphics of the Russian culture have been designed as subject of the projection. The new projectors PROIETTA IMPRESSIVE 2000 have been used to illuminate the exterior facades, thanks to the brightness and sharpness of image they cover a large diameter projection. After a strict selection of providers, TSUM chose PROIETTA thanks to the hing performaces of the new projectors IMPRESSIVE.